List building and follow up are areas of business strategy everyone needs to give attention to, yet it seems to often be resisted by service providers. They feel like they either have nothing to say or that people won’t want to hear from them. Cindy Bidar used to feel that way, but she got over […]
Curated
Creating Schedules & Boundaries
Laura Petrolina, blogging over at Spin Sucks, has spoken to an issue a lot of us struggle with. Managing our schedules and creating boundaries for how we communicate with others. To quote her: Communications pros across the board are VERY bad at boundaries. VERY bad. Some of it is because that’s the nature of our […]
Advice For Relaxing Into Authenticity
Authenticity in business, it’s a term that gets whipped around like a weapon in some places. Not with Mana Ionescu of Light Span Digital though. I loved her blog post about the topic. To quote Mana: Authenticity is not just about being sincere, real, and honest. It’s about being reliable, dependable, being true to what you […]
I Don’t Get Fluffed About Unsubscribes
I’ve been list building since 2004 and one thing I know to be true – unsubscribes are part of the process. People discover me, they optin to get something that intrigues them and then they either stay with me or go away. I actually want some people to go away. We all do. Not every […]
Are You Burned Out? A Quick Check!
A topic came up for me just today with a client who wonders if she is burned out. I honestly think, if you’re asking the question, you probably are – at least a little crispy around the edges. I was reminded of this blog post by Derek Halpern over at Social Triggers, he wrote about […]
I Love How Gini Loves Her Community
You all know I swoom for Community and so when I found this post I grinned so wide. I am thrilled to discover another business woman who so values her community she wants to brag about them. Clients, prospects, friends, acquaintances, and even foes often say to me: I don’t know why you do it. […]